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MatchMaker: Game-Changing Tool for Government Contractors

• Fedbiz Access • Season 4 • Episode 47

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MatchMaker is an affordable monthly subscription service providing businesses with a clear roadmap for navigating government contracting and building buyer relationships. It offers visibility, expert consultations, a tailored weekly opportunities list, all with a step-by-step government marketing strategy. It's all about helping businesses consistently market their business to help them win government contracting awards.

Are you a business interested in government contracts? MatchMaker is truly a game changer for those looking to make their mark in the government contracting space. This new subscription service helps you find and pursue award opportunities. It's like three tools rolled into one designed to give businesses, especially small businesses, the edge they need to succeed.

Total Market Visibility Subscription

With MatchMaker, you get total market visibility. It connects businesses with the right buyers using a proprietary database. It also provides government engagement coaching. This coaching helps businesses communicate effectively and build relationships with government buyers and small business specialists. This sets your business apart from others and gives you an advantage over your competition.

I. Monthly Federal Marketing

MatchMaker follows a four-step process to help connect you to the right government buyers and businesses build relationships with agency offices.

Step 1: Research and identify government buyers who have purchased similar products or services, as well as the small business specialists in the agencies you are targeting.

Step 2: Introduce you to these buyers with personalized emails and provide their contact information, including name, phone number, and email in a downloadable format.

Step 3: Provide you with government engagement coaching and calls scripts for contacting and following up with these buyers. This gives you the confidence to connect directly with your targets to build relationships and win awards.

Step 4: By repeating this process, you will establish your brand and capabilities with government contracting officers and their agencies.

II. Monthly Opportunities and Strategy Coaching

Review open solicitations/RFPs/RFIs/RFQs and engagement coaching. Our goal is to help you find valuable contract opportunities that match your capabilities. You get expert consultation from a contracting veteran with 20+ years in the federal government and 12 years working for prime contractors such as Raytheon and General Dynamics.

During these sessions, you get personalized advice on the best government opportunities that most closely align with your specific products or services. It's like having a personal coach guiding you towards success. Plus, you also receive engagement coaching, which helps you speak confidently in the language of government buyers.

III. Weekly Email with Award Opportunities

You receive a weekly email of government bid opportunities that are customized to your industry and specific competencies based on your NAICS Codes and keywords. 

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Transcript | FedBiz'5 Podcast | Episode 47

MatchMaker: Game-Changing Tool for Government Contractors

Jesse Sherr 00:02
My name is Jesse and I work with small businesses in the Government Marketplace. You're listening to FedBiz'5, where you get informed, get connected, and get results on everything government contracting.

Jesse Sherr 00:16
Hello, and welcome to another episode of FedBiz'5. Today we have our very own senior contracting specialist, Frank Krebs, and he is here to shed some light on a new product that I've heard some buzz about called MatchMaker from FedBiz Access. Welcome back, Frank.

Frank Krebs 00:31
Hey, thanks, Jesse. Glad to be here.

Jesse Sherr 00:33
Happy to have you. So, let me be Frank for a second. [chuckling] When I first heard the name MatchMaker, I do admit, my mind immediately thought it must be just another dating app or website.

Frank Krebs 00:43
[chuckling] True. [chuckling]

Jesse Sherr 00:44
I mean, the name alone says that. [chuckling] But it turns out it is way more than a bunch of swipes and awkward conversation starters. I don't know if you've ever been on a dating app. I know that's that's pretty much what it is for me. [chuckling]

Frank Krebs 00:58
I refuse to answer on the grounds that may incriminate. [chuckling]

Jesse Sherr 01:01
There you go. [chuckling] Let's just jump right into this. Can you tell us a bit about what it offers and how it can change the game for businesses chasing government contracts?

Frank Krebs 01:11
Absolutely, Jesse. MatchMaker is a new and exciting subscription service that aims to revolutionize how businesses discover and pursue government contract opportunities. And it's actually three products rolled into one package. It is designed to give businesses, especially small businesses the edge that they need to succeed.

Jesse Sherr 01:34
Okay, sounds intriguing. Could you break it down for us?

Frank Krebs 01:37
Matchmaker provides total market visibility as it connects businesses with the right buyers using a proprietary database. Now, here's the cool part. It comes with government engagement coaching, so to help businesses effectively communicate and build relationships with those buyers. This coaching set your firm apart from others by giving you a distinct marketing advantage over your competition.

Jesse Sherr 02:05
That sounds pretty valuable to me. Could you give us some more details about how MatchMaker helps businesses see those lucrative award opportunities?

Frank Krebs 02:14
Sure thing, the MatchMaker product offers expert consultations on a monthly basis. Now, during these sessions, businesses receive tailored advice on the best government award opportunities that most closely align with their specific product or service offerings. It's almost like having a personal coach guiding you towards success. Plus, as I mentioned, firms also received the engagement coaching, which helps them speak the language of the government buyers with confidence.

Jesse Sherr 02:46
Sounds like a game changer to me. So, if you don't mind, let's talk about the customized weekly opportunities list. How does that work?

Frank Krebs 02:53
Okay, this is an immediate time saver, Jesse. MatchMaker sends subscribers a weekly email of all government bid opportunities that are customized to their industry and their specific competencies. There's no more wasting time on performing manual searches. This tailored list includes open solicitations, RFPs, Sources Sought, and RFIs that match their business interest and it is delivered straight to their inbox. It gives you a competitive leg up in the industry.

Jesse Sherr 03:30
Well, that's pretty convenient. So, I'm curious about the federal marketing component you mentioned, can you walk us through the steps and how it helps businesses build relationships with federal buyers?

Frank Krebs 03:40
Absolutely, Jesse. The Federal marketing component of MatchMaker follows a four step process. First, our firm researches and identifies government buyers contracting officers in our proprietary database who have previously purchased similar products or services to what our client provides. Then we introduce the subscriber to these targeted buyers through personalized introductory emails while simultaneously providing the client with these buyers’ direct contact information. Next, we provide Contracting Officer Engagement Coaching and personalized call scripts. This is provided to ensure that business owners feel confident when reaching out and following up with these government buyers. By repeating this process, businesses establish their brand and reputation with the government contracting officers and build valuable relationships. Government Contracting, Jesse is not unlike commercial contracts in that it is not always what you know, but who you know.

Jesse Sherr 04:48
Okay. So, it sounds like MatchMaker provides businesses with a clear roadmap to navigate the complexities of government contracting and build lasting connections. Thank you for breaking that down. I appreciate it.

Frank Krebs 04:59
My pleasure, Jesse. As MatchMaker is truly a game changer for businesses that are looking to make their mark in the government contracting space. As it offers total visibility, expert consultations, a tailored weekly opportunities list and a step-by-step government marketing strategy. It's all about helping businesses consistently win those coveted awards.

Jesse Sherr 05:25
Excellent! So, there you have it. MatchMaker from FedBiz Access seems like a powerful tool to boost chances in the world of government contracting. Frank, thank you again for joining us and shedding some light on what could truly revolutionize the way small businesses pursue contracts. Again, thank you, Frank. I appreciate it.

Frank Krebs 05:42
Hey, it was my pleasure, Jesse. But I do think you hit it right on the head there. Thanks for having me.

Jesse Sherr 05:47
Happy to have you. And thank you all for tuning into this episode of FedBiz'5. Until next time!

Jesse Sherr 05:55
This concludes this week's episode of FedBiz Five, where you get informed, get connected and get results.

Jesse Sherr 06:06
Today's podcast is sponsored by FedBiz Access, government contracting made simple. Visit them at fedbizaccess.com or contact them at 888-299-4498.